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BRANDING
A strong brand starts with a logo. Together, we’ll craft a concept that reflects its values and purpose. I offer logo design and full identity systems, including typography, color palettes, brand elements, and application guidelines for digital and physical use.
PACKAGING
With extensive experience in packaging design, I create functional, visually appealing solutions that align with a brand’s identity. I specialize in designing packaging that not only looks great on the shelf but also enhances the product’s overall experience.
ILLUSTRATIONS
I specialize in creating standout illustrations, from vector to raster styles, perfect for lasting use in books, packaging, and posters. I also develop custom illustration and iconography sets to strengthen a brand’s visual
identity and communication.
SOCIAL MEDIA
I create engaging and strategic social media content that aligns with your brand’s voice. From dynamic graphics
to thoughtful captions, I help build a cohesive online presence that resonates with your audience
and drives engagement.
THE PROCESS
While every project is unique, this is the structure I typically follow as best practice.
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RESEARCH
Gain a clear understanding of the client’s goals and objectives, while creating mood boards that reflect their vision.
CONCEPT
Based on the research, develop 2-3 rough concepts and review them with the client to finalize the direction.
DESIGN
The design and production phase, where all assets are developed or prototyped for client review.
REVIEW
Ongoing feedback with the client on design or copy revisions before finalizing the assets, with up to 2-3 versions of proofs provided.
FINALIZE
Once the project is approved, all assets are finalized, files are packaged, and sent to the client. Ongoing support is always available if needed.